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Discover more of what matters to you
Posted 27th March 2018 by Sarah Chase
Targeted, Short and Concise: That’s the Recipe for Smart Email Design
Is there a cookie-cutter formula for supreme email design? Our email evangelist, Fredrik Wremerth, walks you through the hottest trends on how you can to make your emails shine.
5 minutes
Posted 15th March 2018 by APSIS
6 Tips to Ace Your Product Recommendations
Want to seize more sales? We’ll walk you through 6 tips on how personalised product recommendations can skyrocket your conversions and revenues.
4 minutes
Posted 01st March 2018 by APSIS
5 Marketing Automation Trends to Keep Your Eyes On
Our expert Wilhelm Sahlberg guides you through his top 5 trends in marketing automation that are transforming from buzzwords into must-haves.
2 minutes
Posted 27th February 2018 by Sarah Chase
“Marketing Operations Should Be the Backbone of Every Marketing-Driven Department”
How important is cross-departmental communication in the marketing matrix? Niklas Jakobsson talks about how marketing operations, lead management and a customer-centric mindset can steer your marketing machine towards success.
5 minutes
Posted 22nd February 2018 by Sahar Torabi
Busting 3 Myths About GDPR
Our Legal Counsel Sahar Torabi debunks three of our most frequent and misunderstood questions about the GDPR from a marketeer’s perspective.
3 minutes
Posted 15th February 2018 by Sarah Chase
“Digital Marketers Need to Expand their Technological Horizons In the Future”
How does an expert put digital marketing into practice? Samantha Seljak, a Project Manager at APSIS Professional Services, shares her thoughts on how you can engage and retain your customers in an over-competitive digital marketing environment.
4 minutes
Posted 23rd January 2018 by Sofie Bjerkefeldt
10 Common E-commerce Challenges That Reduce Your Conversion Rate
Does your e-commerce business suffer from a high bounce rate? Our e-commerce evangelist Sofie Bjerkefeldt walks you through 10 challenges that complicate the journey from visitor to customer.
5 minutes
Posted 16th January 2018 by APSIS
Got a GDPR Headache? We’ll Sort Out the Essentials
How does the GDPR affect the relationship with your audience? And how does it impact your relationship with APSIS? We'll answer these pressing questions – and more!
5 minutes
Posted 11th January 2018 by APSIS
Predictive Analytics: Futuristic Fortune Telling or Possible Praxis?
Today’s customers demand a flawless and seamless customer experience. At the same time, marketers are in a constant hunt for solutions that optimise campaigns and maximise budgets. We’ll explain why predictive analytics might be the solution to some of your marketing problems in 2018.
4 minutes
Posted 21st December 2017 by Sanna Ramfors
5 Essential Customer Insights for Mobile Commerce Success
As smartphones gain traction in the world of e-commerce, mobile-friendliness has transformed from an option to a must. But how can you hit bullseye in the eyes of your customers? Our e-commerce expert Sanna Ramfors lets you in on the secret!
4 minutes