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CASE ANALYSIS SERIES: How Uniqlo uses O2O to enhance the overall customer experience

Ecommerce has reached an all-time high in 2021. Consumers are now adapted to shopping both physically and digitally. An integrated shopping experience that involves offline and online seems inevitable to stay competitive as a retailer.

Join our webinar on Wednesday, June 16 with our Digital Marketing Consultant, Karena Tseung, to explore the secret of Uniqlo's O2O strategies and how it enhances the overall customer experience as the world's number one clothier.

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Watch our digital marketing webinars

 

The Power of Visual Marketing

Visuals are powerful tools for successful marketing. That’s why we teamed up with the Danish start-up company JumpStory for this webinar. A session that will focus on eye-opening insights about visual marketing and how images can impact human behaviour to increase conversions.

Beginner's Guide to Marketing Automation

Delivering the right message to the right person can be tricky. That’s why this webinar will start by answering the most burning questions around marketing automation, followed by the crucial steps you need to take to become a true marketing automation hero. Want to see flows designed for B2B or B2C? You can pick your track at the end of the video.

Why Data is the Future of Digital Marketing

Do you experience problems with gathering all your data in one place? Are you struggling with creating personalised experiences for your target group? Or do you wonder how to continue improving your data-driven journey? In this webinar, we’ll illustrate how to enable a unified customer experience and why data is the future of successful marketing.

Decoding relevance: How to maximise your impact with customer profiles

Personalisation is key to capture the attention of your target audience. But how can you personalise to maximise the results of your marketing efforts? In the following webinar, we’ll decode the answer and present how you easily can collect and analyse all your data using a Customer Data Platform.

Omnichannel: Building Consistency Across Channels

As the customer journey becomes increasingly fragmented, marketers need to be able to offer seamless customer experiences – wherever and however customers reach out. That’s why this webinar will focus on the possibilities of omnichannel marketing and how it can improve your business.

Marketing automation and the person behind each click

Digital marketing is not always a walk in the park. That is why we’ll address one of the major pain points of digital marketing: how to achieve personal relevance. But we’ll also take it one step further and introduce how the combination of marketing automation and customer profiles leverages an unbeatable sense of personalisation.