Posted 09th June 2021 by APSIS

How to write the perfect reminder email

Reminder emails can be tricky things to get right, but they’re super important because they can really make a difference to your members and your business. They’re awesome for things like events, but you also need to make sure that you manage to write the perfect subject line to keep your members engaged and that all-important open rate high. However, it does take a little bit of technology and some fairy dust to get them right. Click on this blog to read how to write the perfect reminder email, and see some other hints and tips to make sure it really hits the nail on the head.
Posted 23rd March 2021 by APSIS

5 ways to maximise the value of a great customer experience

Providing a great customer experience is an essential part of business, but you can do more than that. You can maximise on the value of having a team full of happy campers - and this is how. Click on the link to read about five ways to maximise the value of a great customer experience!
Posted 20th October 2020 by APSIS

How To Turn One-off Black Friday Sales Into Repeat Purchases

Black Friday has become a prime opportunity for business to break records and attract new customers. But how can you leverage the engagement from first-time shoppers and turn them into returning customers? Check out this blog!
Posted 09th July 2020 by Sarah Chase

18 Data-Driven Resources Every Marketer Needs To Dive Into

The marketing sphere is filled to the brim with tools, terms and strategies you need to track. During this time of year, business, customers and life, in general, tend to slow down. So, If you’re looking for inspiration – seek no further! This blog post contains 18 must-sees and must-reads that'll last you all summer.
Posted 03rd March 2020 by APSIS

Zero-Party Data: What Is It, and Why Does Your Business Need It?

Modern marketing strategies are built on data. But we're entering a new era where legislation, and consumer preferences, are much more protective of personal data. So, how can you balance a data-driven strategy with the responsibilities you hold toward your customers? Guestblogger Corinna Keefe from Easypromos walks you through how!