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Have you prepared your strategy for Black Friday? We'll guide you through five strategies that bump the chances that you'll ace your sales!

We’ve gathered the most essential email marketing trends and added some useful tips to help you impress your subscribers.

Wilhelm Sahlberg guides you through a few examples of marketing automation strategies that’ll help you in the way to set your plan in motion towards automated success!

We live in a customer-centric marketing landscape.

The one part of email marketing that gets the least, undeserved neglect, would probably be the one of Deliverability. No-one really wants to talk about it, and it should really just happen.

“That’s the reason why we bought your services”  you say.. To not have to bother with this.

Find out how a RFM frame of analysis will take your e-commerce strategy to a whole new level of customer retention and cost-efficiency.

Want to know how marketing automation boosts your e-commerce business towards success? Emil Eriksson will let you know how!

After introducing us to the importance of profile marketing, APSIS Profile Cloud evangelist Mattias Ward translates the importance of profiles into 8 descriptive action points.

Imagine a world where marketing is completely automated. Sounds like a utopian reality? Not quite. Marketing automation is a solution that helps you do more, in less time and with better results. Curious?

When it comes to interactive email design, everyone has a different opinion: email marketing analysts have been predicting (and worshipping) them for years, but email designers have been slightly more wary. Why?